I help audiences see how AI actually ships.
From a founder and strategy leader who co-leads the TEDxAmsterdam speaker team: honest talks on AI strategy, building products that ship, and the GTM behind them. No hype, no hand-waving.
Talk topics
AI strategy for operators
Where AI actually creates leverage… and how to turn that into a roadmap your team can ship, not a list of pilots that die in Q3.
From demo to done
Why most AI products stall after the demo… and the operating systems, evals, and human-in-the-loop checkpoints that get them shipped, trusted, and adopted.
Agents that earn their keep
Designing AI agents for real back-office workflows… where to draw the build-vs-platform line, how to decide what to automate vs. redesign, and how reviewers learn to trust the machine.
The implementation tax
Why getting from signed contract to first value is where companies quietly lose customers… and how to turn manual, consultant-led onboarding into a scalable, AI-assisted delivery engine.
The American who moved to consensus-land
What building companies in the Netherlands taught me that Silicon Valley never could… on directness, the famous Dutch “no,” and why the slower path to a decision often ships the better product.
There's no such thing as balance (and other lies we tell working moms)
Running a company and raising small humans at the same time… not the highlight reel, but the actual operating system: what I cut, what I protect, and why “balance” was the first thing to go.
Recent appearances
- TEDxAmsterdam
- SaaSiest Amsterdam
- WebinarGeek
- Antler
- FemStart
- CS meetups · Amsterdam · London · Berlin
On the mic
Conversations on building AI products, customer onboarding, and the founder journey.